If you are a network marketer you know the importance of leveraging systems. The use of efficient systems is all around us. Our bodies function properly because of a skeletal, digestive, endocrine, and nervous system. Cars run efficiently due to a brake, fuel, exhaust, and electrical system. Everywhere you look, there are efficient systems delivering consistent results.
Your online business is no different and runs efficiently due to affiliate marketing systems such as email auto responders, web conferencing software, and much more. These systems are extremely beneficial because they allow you to work smarter not harder.
The problem becomes which system(s) should we use? There are a plethora of systems available and selecting which one(s) to use can be a daunting task. To muddy the waters even more, everyone has a differing opinion on which system should be employed.
The natural question that comes to mind is – Which system is the best? We should just select the best system. However, answering that question is difficult, due to the sheer volume of affiliate marketing systems as previously mentioned.
Let’s examine for a moment an online affiliate business that requires an auto-responder to capture emails and send out follow-up email marketing campaigns. Auto-responder systems can vary significantly based on monthly subscription costs and available features.
How do you select the right systems to fit your business needs?
Familiarize yourself with certain criteria about the principles of a good system. Having this understanding will allow you to determine the system that best fits your network marketing business needs.
The first principle of an efficient affiliate marketing system is that it should be intuitive and easy to use. Affiliate marketing success is predicated on repetition and duplication. Complicated systems go against the network marketing tenants of repetition and duplication and make achieving success difficult. Simple systems are more likely to produce consistent results.
The second principle is to make sure there is continuity between the business and the internal systems used. Let’s go back to the email auto-responder example. If your affiliate company is heavily invested in social media as a means to market, make sure that your auto-responder has the capability to integrate with Facebook, Twitter, YouTube, etc.